Studebaker, better known as one of the largest manufacturers of horse back drawn vehicles, began producing wagons at the blacksmith shop of Henry and Clem Studebaker in 1852. However, the company started producing electric automobile in 1902 then quickly changed to gasoline-powered cars. Still the merit of their electric car products were of such high caliber that Thomas Edison purchased factory release product number # 2. Studebaker was famous in manufacturing class and reliable cars that stand out in creating new speed records. The company joined with Piece-Arrow then experienced annihilation in 1933, but the company survived with the released of 1930s Depression to the market. Into the 1950′s the auto firm survived yet again an automotive industry corporate remake being purchased and integrated into the mighty motorcar engineering and design innovator – The Packard Motor Company of Detroit Michigan.

How was it that this simple “wagon maker”, well known and respected who actually made Abraham Lincolns horse drawn wagon entered the automotive field? Studebaker was an early innovator experimenting, producing and selling electric and later gasoline powered cars. Indeed Tomas Alva Edison himself (read the well known American innovator and inventor who laid the foundation for the great General Electric GE Company of our day), purchased the second vehicle built a produced by Studebaker. Studebaker lived on, kept innovating, and was known for its reputation of well designed, innovative and reliable American built vehicles.

The company produced quality cars, better known to be “coming or going cars.” Humorist couldn’t differentiate the front from the back because the front and rear side of the car were alike. Studebaker released their three-box designs in 1949. It includes Land Cruiser, Commander and Studebaker Champion. Meanwhile, Commander and Land Cruiser had the same technology of the Champion models such as extended rear door, front fenders, longer wheelbase and hood.

Studebaker cars were famous to be “coming or going cars.” The front to rear were alike that humorist couldn’t identify the front from the back. The company released their three-box post war model in 1949. They were the Land Cruiser, Studebaker Champion, and Commander. Land Cruiser and Commander had several features of the Champion models such as front fenders, extended rear door, longer wheelbase and hood. Studebaker models had some features of the prewar designs. The 2.8 liter model has an 80 horsepower six-cylinder engine that was used by the Champion model. Meanwhile, the 3.7 Liter Commander/Land Cruiser was released in the early 1930s. Studebaker designs had not changed until the release of “bullet nose” models in 1950. However, other car manufacturers outrun the company’s style during the same year. Studebaker had some outstanding models such as Hawk series and Avanti with their advanced styling, fiberglass bodies, and such introduced such innovative features as safer faster “disc brakes”, as well as optional “turbocharged” turbo engines. But they experienced extreme difficulty because of several independent car producers and lost its fame and luster in 1966, culminating in the closure of their Canadian auto assembly in the Canadian steel town of Hamilton, Ontario.

Studebaker can never be replaced by today’s high technology cars. They started from a small company and became famous of their quality designs, and reliable models.

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